Top Beauty & Cosmetics Websites in Bhutan

Key Insights on Top Beauty & Cosmetics Websites in Bhutan on December 2025

As of December 2025, fragrantica.com leads Beauty & Cosmetics in Bhutan with 28 monthly visits. Its audience skews desktop-first (100% desktop / 100% mobile), and traffic is up month over month 40% and down year over year -34.62%. nykaa.com holds second with 21 visits and a desktop-leaning mix (100% desktop / 0% mobile), while sidrapkab.go.id ranks third with 8 visits.

Across the leaders, fragrantica.com is the most mobile-first (0% of visits), whereas fragrantica.com is the most desktop-reliant (100%). Momentum favors fragrantica.com in the latest month (40%), while nykaa.com shows the steepest pullback. On a yearly view, nykaa.com posts the strongest expansion (589.93%), contrasted with fragrantica.com (-34.62%).

Acquisition patterns also differ: fragrantica.com is driven primarily by search, fragrantica.com by direct, and fragrantica.com by referral; overall, 2 of the top 12 sites are direct-led, 6 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.